Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda l\u00e0 g\u00ec?<\/strong><\/p>\n\n\n\n

Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda hi\u1ec3u theo m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n ch\u00ednh l\u00e0 vi\u1ec7c giao ti\u1ebfp, k\u1ebft n\u1ed1i v\u1edbi nhau th\u00f4ng qua h\u00ecnh \u1ea3nh.<\/p>\n\n\n\n

\u201cDesign is so simple. That\u2019s why it\u2019s so complicated\u201d \u2013 Paul Rand<\/p>\n\n\n\n

C\u00e1c \u0111\u1ecbnh ngh\u0129a kh\u00e1c v\u1ec1 Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda:<\/p>\n\n\n\n

1. Aiga: <\/strong>Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda, hay c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 thi\u1ebft k\u1ebf “truy\u1ec1n th\u00f4ng”, l\u00e0 ngh\u1ec7 thu\u1eadt c\u1ee7a vi\u1ec7c l\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 \u0111\u01b0a ra c\u00e1c \u00fd t\u01b0\u1edfng, kinh nghi\u1ec7m b\u1eb1ng n\u1ed9i dung h\u00ecnh \u1ea3nh tr\u1ef1c quan ho\u1eb7c c\u00e1c \u0111o\u1ea1n text. Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda bao g\u1ed3m h\u00ecnh \u1ea3nh, t\u1eeb ng\u1eef v\u00e0 t\u1ea5t nhi\u00ean c\u1ea3 c\u00e1c y\u1ebfu t\u1ed1 thu\u1ed9c v\u1ec1 \u0111\u1ed3 h\u1ecda. C\u00f4ng vi\u1ec7c c\u1ee7a ng\u01b0\u1eddi l\u00e0m ng\u00e0nh thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda c\u00f3 th\u1ec3 t\u1eeb nh\u1eefng vi\u1ec7c nh\u1ecf nh\u1ea5t nh\u01b0 thi\u1ebft k\u1ebf m\u1ed9t tem th\u01b0 cho t\u1edbi l\u1edbn h\u01a1n nh\u01b0 bi\u1ec3n b\u00e1o c\u1ee7a h\u1ec7 th\u1ed1ng b\u01b0u ch\u00ednh qu\u1ed1c gia.<\/p>\n\n\n\n

2. Wikipedia: <\/strong>Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda <\/strong>l\u00e0 qu\u00e1 tr\u00ecnh truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p h\u00ecnh \u1ea3nh, v\u00e0 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 th\u00f4ng qua vi\u1ec7c s\u1eed d\u1ee5ng typography, h\u00ecnh \u1ea3nh v\u00e0 h\u00ecnh minh h\u1ecda. \u0110\u00f3 c\u0169ng \u0111\u01b0\u1ee3c coi nh\u01b0 l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p gi\u1eef “thi\u1ebft k\u1ebf truy\u1ec1n th\u00f4ng” v\u00e0 “truy\u1ec1n th\u00f4ng h\u00ecnh \u1ea3nh”.<\/p>\n\n\n\n

II. C\u00e1c l\u0129nh v\u1ef1c trong ng\u00e0nh Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda<\/p>\n\n\n\n

Ng\u00e0nh thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda nh\u01b0 \u0111\u00e3 n\u00f3i \u1edf tr\u00ean s\u1eed d\u1ee5ng c\u00e1c th\u00e0nh t\u1ed1 h\u00ecnh \u1ea3nh nh\u1eb1m gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 c\u1ee5 th\u1ec3 ho\u1eb7c giao ti\u1ebfp, truy\u1ec1n \u0111\u1ea1t th\u00f4ng \u0111i\u1ec7p qua typography, h\u00ecnh \u1ea3nh, m\u00e0u s\u1eafc, b\u1ed1 c\u1ee5c,\u2026 C\u00f4ng vi\u1ec7c n\u00e0y kh\u00f4ng c\u00f3 b\u1ea5t c\u1ee9 m\u1ed9t c\u00e1ch th\u1ee9c hay ph\u01b0\u01a1ng ph\u00e1p duy nh\u1ea5t n\u00e0o, tr\u00e1i l\u1ea1i, m\u1ed7i ng\u01b0\u1eddi thi\u1ebft k\u1ebf \u0111\u1ec1u c\u00f3 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn ri\u00eang bi\u1ec7t. Do \u0111\u00f3, c\u00f3 r\u1ea5t nhi\u1ec1u c\u00e1c l\u0129nh v\u1ef1c kh\u00e1c nhau trong ng\u00e0nh thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda, m\u1ed7i l\u0129nh v\u1ef1c \u0111\u1ec1u s\u1edf h\u1eefu nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m kh\u00e1c nhau.<\/p>\n\n\n\n

1. Thi\u1ebft k\u1ebf h\u1ec7 th\u1ed1ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/li><\/ol>\n\n\n\n

   Thi\u1ebft k\u1ebf h\u1ec7 th\u1ed1ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u ch\u00ednh l\u00e0 t\u1ea1o ra nh\u1eefng s\u1ea3n ph\u1ea9m l\u00e0 \u0111\u1ea1i di\u1ec7n cho b\u1ed9 m\u1eb7t c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 giao ti\u1ebfp, truy\u1ec1n t\u1ea3i nh\u1eefng gi\u00e1 tr\u1ecb th\u00f4ng qua h\u00ecnh \u1ea3nh, h\u00ecnh kh\u1ed1i v\u00e0 m\u00e0u s\u1eafc.<\/p>\n\n\n\n

   Ng\u01b0\u1eddi thi\u1ebft k\u1ebf chuy\u00ean v\u1ec1 b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ebd t\u1ea1o ra c\u00e1c t\u00e0i s\u1ea3n cho doanh nghi\u1ec7p nh\u01b0: logo, typography, b\u1ea3ng m\u00e0u, h\u00ecnh \u1ea3nh \u0111\u1ea1i di\u1ec7n cho t\u00ednh c\u00e1ch c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. Ngo\u00e0i card visit v\u00e0 h\u1ec7 th\u1ed1ng v\u0103n ph\u00f2ng c\u1ee7a c\u00f4ng ty, ng\u01b0\u1eddi thi\u1ebft k\u1ebf th\u01b0\u1eddng s\u1ebd x\u00e2y d\u1ef1ng th\u00eam cu\u1ed1n c\u1ea9m nang th\u01b0\u01a1ng hi\u1ec7u, mi\u00eau t\u1ea3 chi ti\u1ebft c\u00e1ch \u1ee9ng d\u1ee5ng tr\u00ean nhi\u1ec1u ph\u01b0\u01a1ng ti\u1ec7n kh\u00e1c nhau.<\/p>\n\n\n\n

   Cu\u1ed1n c\u1ea3m n\u0103ng n\u00e0y nh\u1eb1m \u0111\u1ea3m b\u1ea3o t\u00ednh nh\u1ea5t qu\u00e1n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u khi s\u1eed d\u1ee5ng trong t\u01b0\u01a1ng lai.<\/p>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   Thi\u1ebft k\u1ebf b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f2i h\u1ecfi t\u1ea5t c\u1ea3 c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 \u0111\u1ed3 h\u1ecda n\u00f3i chung, c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 branding v\u00e0 marketing n\u00f3i ri\u00eang. Ngo\u00e0i ra, designer c\u1ea7n ph\u1ea3i c\u00f3 s\u1ef1 giao ti\u1ebfp t\u1ed1t, kh\u1ea3 n\u0103ng t\u01b0 duy s\u00e1ng t\u1ea1o c\u0169ng nh\u01b0 s\u1ef1 t\u00ecm t\u00f2i nghi\u00ean c\u1ee9u th\u1eadt k\u0129 v\u1ec1 ng\u00e0nh, ngh\u1ec1, t\u1ed5 ch\u1ee9c, xu h\u01b0\u1edbng v\u00e0 \u0111\u1ed1i th\u1ee7 c\u0169ng nh\u01b0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n

   2. Thi\u1ebft k\u1ebf h\u00ecnh \u1ea3nh Marketing, truy\u1ec1n th\u00f4ng v\u00e0 qu\u1ea3ng c\u00e1o<\/strong><\/p>\n\n\n\n

   C\u00e1c c\u00f4ng ty th\u01b0\u1eddng s\u1eed d\u1ee5ng thi\u1ebft k\u1ebf \u0111\u1ec3 c\u1ed1 g\u1eafng gia t\u0103ng s\u1ef1 t\u00e1c \u0111\u1ed9ng v\u00e0o quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u1ee7a \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau, d\u1ef1a tr\u00ean nhu c\u1ea7u, mong mu\u1ed1n, nh\u1eadn di\u1ec7n v\u00e0 c\u1ea3 s\u1ef1 th\u1ecfa m\u00e3n h\u1ecd c\u00f3 v\u1edbi s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5.<\/p>\n\n\n\n

   L\u0129nh v\u1ef1c thi\u1ebft k\u1ebf n\u00e0y l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a nhi\u1ec1u b\u1ed9 ph\u1eadn kh\u00e1c nhau, t\u1ea1o ra nh\u1eefng t\u00e0i s\u1ea3n cho chi\u1ebfn d\u1ecbch marketing c\u1ee5 th\u1ec3.<\/p>\n\n\n\n

   <\/figure>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 c\u00f4ng vi\u1ec7c c\u1ee7a thi\u1ebft k\u1ebf h\u00ecnh \u1ea3nh marketing, truy\u1ec1n th\u00f4ng v\u00e0 qu\u1ea3ng c\u00e1o:<\/strong><\/p>\n\n\n\n

   1. T\u1edd r\u01a1i v\u00e0 phong b\u00ec th\u01b0 
   2. Qu\u1ea3ng c\u00e1o tr\u00ean t\u1ea1p ch\u00ed v\u00e0 b\u00e1o gi\u1ea5y 
   3. Poster, banner v\u00e0 bi\u1ec3n qu\u1ea3ng c\u00e1o
   4. Infographic
   5. Brochure, Catalogue (in \u1ea5n v\u00e0 digital)
   6. Bi\u1ec3n ch\u1ec9 d\u1eabn 
   7. M\u1eabu Email marketing 
   8. M\u1eabu PowerPoint thuy\u1ebft tr\u00ecnh 
   9.Thi\u1ebft k\u1ebf Menu
   10. H\u00ecnh \u1ea3nh qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i
   11. H\u00ecnh \u1ea3nh cho website v\u00e0 blog<\/p>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   <\/figure>\n\n\n\n

   3. Thi\u1ebft k\u1ebf giao di\u1ec7n ng\u01b0\u1eddi d\u00f9ng (UI \u2013 User Interface)<\/strong><\/p>\n\n\n\n

   Thi\u1ebft k\u1ebf giao di\u1ec7n ng\u01b0\u1eddi d\u00f9ng (UI) l\u00e0 c\u00e1ch ng\u01b0\u1eddi d\u00f9ng s\u1ebd t\u01b0\u01a1ng t\u00e1c v\u1edbi thi\u1ebft b\u1ecb ho\u1eb7c ph\u1ea7n m\u1ec1m c\u1ee7a b\u1ea1n. UI design l\u00e0 quy tr\u00ecnh cung c\u1ea5p nh\u1eefng tr\u1ea3i nghi\u1ec7m th\u00e2n thi\u1ec7n gi\u00fap ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng h\u01a1n.<\/p>\n\n\n\n

   L\u0129nh v\u1ef1c n\u00e0y bao g\u1ed3m nh\u1eefng m\u1ea3ng thu\u1ed9c v\u1ec1 tr\u1ea3i nghi\u1ec7m h\u00ecnh \u1ea3nh c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u00ean m\u00e0n h\u00ecnh nh\u01b0 t\u1ed5ng quan thi\u1ebft k\u1ebf, c\u00e1c n\u00fat b\u1ea5m, v\u1ecb tr\u00ed menu,\u2026 \u0110\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 thu h\u00fat v\u00e0 c\u00e2n b\u1eb1ng gi\u1eefa y\u1ebfu t\u1ed1 ch\u1ee9c n\u0103ng v\u00e0 th\u1ea9m m\u1ef9.<\/p>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   Nh\u1eefng ng\u01b0\u1eddi thi\u1ebft k\u1ebf UI th\u01b0\u1eddng t\u1eadp trung v\u00e0o ph\u1ea7n m\u1ec1m tr\u00ean m\u00e1y t\u00ednh v\u00e0 \u0111i\u1ec7n tho\u1ea1i, tr\u00ean web c\u0169ng nh\u01b0 c\u00e1c tr\u00f2 ch\u01a1i. H\u1ecd k\u1ebft h\u1ee3p ch\u1eb7t ch\u1ebd v\u1edbi UX designer (tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng) \u0111\u1ec3 t\u1ea1o ra nh\u1eefng s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng<\/p>\n\n\n\n

   M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 c\u00f4ng vi\u1ec7c c\u1ee7a ng\u01b0\u1eddi thi\u1ebft k\u1ebf giao di\u1ec7n ng\u01b0\u1eddi d\u00f9ng:<\/strong><\/p>\n\n\n\n

   1. Thi\u1ebft k\u1ebf website
   2. Thi\u1ebft k\u1ebf theme tr\u00ean WordPress ho\u1eb7c Shopify,..
   3. Thi\u1ebft k\u1ebf giao di\u1ec7n game
   4. Thi\u1ebft k\u1ebf ph\u1ea7n m\u1ec1m<\/p>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   <\/figure>\n\n\n\n

   UI designer c\u1ea7n ph\u1ea3i n\u1eafm ch\u1eafc c\u00e1c k\u1ef9 thu\u1eadt v\u1ec1 \u0111\u1ed3 h\u1ecda c\u0169ng nh\u01b0 th\u1ea5u hi\u1ec3u c\u00e1c quy t\u00e1c c\u1ee7a UI\/UX, \u0111\u00f4i khi h\u1ecd c\u0169ng c\u1ea7n n\u1eafm c\u00e1c ki\u1ebfn th\u1ee9c li\u00ean quan t\u1edbi l\u1eadp tr\u00ecnh nh\u01b0 HTML, CSS v\u00e0 JavaScript.<\/p>\n\n\n\n

   4. Thi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m in \u1ea5n<\/h3>\n\n\n\n

   C\u00e1c s\u1ea3n ph\u1ea9m in \u1ea5n truy\u1ec1n th\u1ed1ng \u0111\u00e3 xu\u1ea5t hi\u1ec7n t\u1eeb l\u00e2u c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn nh\u01b0: s\u00e1ch, b\u00e1o ch\u00ed, t\u1ea1p ch\u00ed, catalogue. Tuy nhi\u00ean, hi\u1ec7n nay ch\u00fang \u0111\u1ec1u \u0111\u01b0\u1ee3c xu\u1ea5t hi\u1ec7n d\u01b0\u1edbi \u0111\u1ecbnh d\u1ea1ng digital tr\u00ean Internet.<\/p>\n\n\n\n

   <\/figure>\n\n\n\n

   <\/figure>\n\n\n\n

   Ng\u01b0\u1eddi thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda l\u00e0m vi\u1ec7c trong l\u0129nh v\u1ef1c thi\u1ebft k\u1ebf in \u1ea5n s\u1ebd k\u1ebft h\u1ee3p v\u1edbi c\u00e1c bi\u00ean t\u1eadp vi\u00ean v\u00e0 nh\u00e0 xu\u1ea5t b\u1ea3n \u0111\u1ec3 t\u1ea1o ra b\u1ed1 c\u1ee5c h\u1ee3p l\u00fd c\u0169ng nh\u01b0 ch\u1ecdn l\u1ef1a typography, h\u00ecnh ch\u1ee5p, \u0111\u1ed3 h\u1ecda v\u00e0 h\u00ecnh minh h\u1ecda ph\u00f9 h\u1ee3p v\u1edbi \u1ea5n ph\u1ea9m. Designer trong l\u0129nh v\u1ef1c n\u00e0y c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c d\u01b0\u1edbi d\u1ea1ng freelancer, hay th\u00e0nh vi\u00ean c\u1ee7a c\u00e1c agency s\u00e1ng t\u1ea1o ho\u1eb7c \u0111\u1ed9i ng\u0169 in-house c\u1ee7a c\u00e1c c\u00f4ng ty xu\u1ea5t b\u1ea3n.<\/p>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 c\u00f4ng vi\u1ec7c c\u1ee7a ng\u01b0\u1eddi thi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m in \u1ea5n:<\/strong><\/p>\n\n\n\n

   1. S\u00e1ch
   2. B\u00e1o gi\u1ea5y
   3. Th\u01b0 tin t\u1ee9c,b\u00e1o c\u00e1o
   4. Ni\u00ean gi\u00e1m \u0111i\u1ec7n tho\u1ea1i
   5. B\u00e1o c\u00e1o th\u01b0\u1eddng ni\u00ean
   6. T\u1ea1p ch\u00ed
   7. Catalogue<\/p>\n\n\n\n

   Ngo\u00e0i chuy\u00ean m\u00f4n v\u1ec1 \u0111\u1ed3 h\u1ecda, designer c\u1ea7n th\u1ea5u hi\u1ec3u v\u1ec1 c\u00e1ch l\u1ef1a ch\u1ecdn m\u00e0u s\u1eafc, c\u0169ng nh\u01b0 k\u1ef9 thu\u1eadt xu\u1ea5t b\u1ea3n in \u1ea5n c\u1ea3 tr\u00ean digital v\u00e0 th\u1ef1c t\u1ebf.<\/p>\n\n\n\n

   5. Thi\u1ebft k\u1ebf bao b\u00ec, nh\u00e3n m\u00e1c<\/h3>\n\n\n\n

   H\u1ea7u h\u1ebft c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ec1u c\u00f3 nh\u1eefng bao b\u00ec, nh\u00e3n m\u00e1c \u0111\u1ec3 \u0111\u00f3ng g\u00f3i, b\u1ea3o v\u1ec7 c\u0169ng nh\u01b0 ph\u00e2n ph\u1ed1i v\u00e0 b\u00e1n h\u00e0ng. Thi\u1ebft k\u1ebf bao b\u00ec, nh\u00e3n m\u00e1c l\u00e0 th\u1ee9 s\u1ebd ti\u1ebfp x\u00fac tr\u1ef1c ti\u1ebfp nh\u1ea5t v\u1edbi kh\u00e1ch h\u00e0ng, do \u0111\u00f3 n\u1ebfu \u0111\u01b0\u1ee3c l\u00e0m t\u1ed1t n\u00f3 s\u1ebd l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 marketing v\u00f4 c\u00f9ng hi\u1ec7u qu\u1ea3. M\u1ecdi chi\u1ebfc h\u1ed9p, l\u1ecd, chai, t\u00fai, th\u00f9ng c\u00f4ng l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 k\u1ec3 c\u00e2u chuy\u1ec7n v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u m\u00ecnh.<\/p>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   <\/figure>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   H\u01b0\u1edbng d\u1eabn thi\u1ebft k\u1ebf bao b\u00ec \u0111\u1eb9p<\/p>\n\n\n\n

   Nh\u1eefng chuy\u00ean gia v\u1ec1 thi\u1ebft k\u1ebf bao b\u00ec t\u1ea1o ra nh\u1eefng \u00fd t\u01b0\u1edfng, ph\u00e1t tri\u1ec3n b\u1ea3n ph\u00e1c v\u00e0 mock-up, ho\u00e0n th\u00e0nh c\u00e1c file \u0111\u1ec3 \u0111i in \u1ea5n cho s\u1ea3n ph\u1ea9m. C\u00f4ng vi\u1ec7c n\u00e0y \u0111\u00f2i h\u1ecfi b\u1ea1n c\u1ea7n ph\u1ea3i th\u1ef1c s\u1ef1 n\u1eafm r\u00f5 m\u1ecdi quy tr\u00ecnh trong in \u1ea5n, c\u0169ng nh\u01b0 th\u1ea5u hi\u1ec3u \u0111\u1ed9 ph\u1ee9c t\u1ea1p trong s\u1ea3n xu\u1ea5t m\u1edbi c\u00f3 th\u1ec3 cho ra \u0111\u1eddi \u0111\u01b0\u1ee3c m\u1ed9t s\u1ea3n ph\u1ea9m c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng cao.<\/p>\n\n\n\n

   6. Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda chuy\u1ec3n \u0111\u1ed9ng<\/h3>\n\n\n\n

   Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda chuy\u1ec3n \u0111\u1ed9ng bao g\u1ed3m c\u00e1c hi\u1ec7u \u1ee9ng, \u00e2m thanh, typography, h\u00ecnh \u1ea3nh, video v\u00e0 y\u1ebfu t\u1ed1 kh\u00e1c k\u1ebft h\u1ee3p l\u1ea1i, ch\u1ee7 y\u1ebfu s\u1eed d\u1ee5ng tr\u00ean n\u1ec1n t\u1ea3ng online, TV v\u00e0 phim \u1ea3nh. L\u0129nh v\u1ef1c n\u00e0y nhanh ch\u00f3ng tr\u1edf th\u00e0nh m\u1ed9t xu h\u01b0\u1edbng m\u1edbi do c\u00f4ng ngh\u1ec7 ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n, c\u00f4ng th\u00eam ph\u00e1t tri\u1ec3n n\u1ed9i dung tr\u00ean video th\u1ef1c s\u1ef1 \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 v\u01b0\u1ee3t b\u1eadc.<\/p>\n\n\n\n

   Designer chuy\u00ean v\u1ec1 thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda chuy\u1ec3n \u0111\u1ed9ng \u0111\u00e3 v\u00e0 \u0111ang \u0111em l\u1ea1i m\u1ed9t xu h\u01b0\u1edbng s\u00e1ng t\u1ea1o n\u1ed9i dung m\u1edbi tr\u00ean n\u1ec1n t\u1ea3ng digital, m\u1edf ra nhi\u1ec1u c\u01a1 h\u1ed9i cho nh\u1eefng ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng s\u00e1ng t\u1ea1o c\u0169ng nh\u01b0 m\u00e0y m\u00f2 v\u1ec1 c\u00f4ng ngh\u1ec7.<\/p>\n\n\n\n

   >>> S\u1ef1 kh\u00e1c nhau gi\u1eefa Motion Graphics v\u00e0 Animation<\/p>\n\n\n\n

   M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 c\u00f4ng vi\u1ec7c c\u1ee7a ng\u01b0\u1eddi thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda chuy\u1ec3n \u0111\u1ed9ng<\/strong><\/p>\n\n\n\n

   1. Qu\u1ea3ng c\u00e1o
   2. Logo chuy\u1ec3n \u0111\u1ed9ng
   3. Trailer
   4. Presentation
   4. Video qu\u1ea3ng b\u00e1 
   5. Video h\u01b0\u1edbng d\u1eabn 
   6. Website
   7. Ph\u1ea7n m\u1ec1m
   8. Game
   9. Banner
   10. \u1ea2nh GIF<\/p>\n\n\n\n

   7. Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda m\u00f4i tr\u01b0\u1eddng<\/h3>\n\n\n\n

   Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda m\u00f4i tr\u01b0\u1eddng l\u00e0 s\u1eed d\u1ee5ng c\u00e1c h\u00ecnh \u1ea3nh k\u1ebft n\u1ed1i m\u1ecdi ng\u01b0\u1eddi v\u1edbi c\u00e1c v\u1ecb tr\u00ed c\u1ee5 th\u1ec3 \u0111\u1ec3 \u0111em l\u1ea1i c\u00e1c tr\u1ea3i nghi\u1ec7m \u1ea5n t\u01b0\u1ee3ng v\u00e0 kh\u00f3 qu\u00ean cho kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   <\/figure>\n\n\n\n

   M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 c\u00f4ng vi\u1ec7c c\u1ee7a ng\u01b0\u1eddi thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda m\u00f4i tr\u01b0\u1eddng:<\/strong><\/p>\n\n\n\n

   1. Bi\u1ec3n ch\u1ec9 d\u1eabn
   2. Tranh treo t\u01b0\u1eddng
   3. Tri\u1ec3n l\u00e3m b\u1ea3o t\u00e0ng
   4. V\u0103n ph\u00f2ng
   5. Ch\u1ec9 d\u1eabn c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n c\u00f4ng c\u1ed9ng 
   6. N\u1ed9i th\u1ea5t c\u1eeda h\u00e0ng
   7. Kh\u00f4ng gian s\u1ef1 ki\u1ec7n, h\u1ed9i th\u1ea3o<\/p>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda m\u00f4i tr\u01b0\u1eddng l\u00e0 c\u00f4ng vi\u1ec7c \u0111a ng\u00e0nh, k\u1ebft h\u1ee3p b\u1edfi \u0111\u1ed3 h\u1ecda, ki\u1ebfn tr\u00fac, n\u1ed9i th\u1ea5t v\u00e0 ngo\u1ea1i th\u1ea5t. Ng\u01b0\u1eddi thi\u1ebft k\u1ebf \u1edf c\u00e1c m\u1ea3ng ng\u00e0nh n\u00e0y s\u1ebd ph\u1ea3i k\u1ebft h\u1ee3p l\u1ea1i v\u1edbi nhau. Do \u0111\u00f3, c\u00f4ng vi\u1ec7c n\u00e0y \u0111\u00f2i h\u1ecfi ki\u1ebfn th\u1ee9c v\u00e0 c\u1ea3 kinh nghi\u1ec7m \u1edf c\u1ea3 2 l\u0129nh v\u1ef1c \u0111\u1ed3 h\u1ecda v\u00e0 ki\u1ebfn tr\u00fac.<\/p>\n\n\n\n

   8. \u0110\u1ed3 h\u1ecda ngh\u1ec7 thu\u1eadt v\u00e0 h\u00ecnh minh h\u1ecda<\/h3>\n\n\n\n

   \u0110\u1ed3 h\u1ecda ngh\u1ec7 thu\u1eadt v\u00e0 h\u00ecnh minh h\u1ecda th\u01b0\u1eddng \u0111\u01b0\u1ee3c hi\u1ec3u t\u01b0\u01a1ng t\u1ef1 nh\u01b0 thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda chung, tuy nhi\u00ean ch\u00fang c\u00f3 m\u1ed9t v\u00e0i \u0111i\u1ec3m kh\u00e1c bi\u1ec7t. \u1ede \u0111\u00e2y, c\u00e1c ngh\u1ec7 s\u0129 \u0111\u1ed3 h\u1ecda v\u00e0 minh h\u1ecda s\u1ebd kh\u00f4ng t\u1eadp trung v\u00e0o v\u1ea5n \u0111\u1ec1 gi\u1ea3i quy\u1ebft nhu c\u1ea7u nh\u01b0 tr\u00ean, m\u00e0 thay v\u00e0o \u0111\u00f3 l\u00e0 t\u1ea1o ra c\u00e1c t\u00e1c ph\u1ea9m ngh\u1ec7 thu\u1eadt \u0111\u01b0\u01a1ng \u0111\u1ea1i. S\u1ea3n ph\u1ea9m ngh\u1ec7 thu\u1eadt c\u1ee7a h\u1ecd c\u00f3 th\u1ec3 xu\u1ea5t hi\u1ec7n d\u01b0\u1edbi nhi\u1ec1u \u0111\u1ecbnh d\u1ea1ng kh\u00e1c nhau.<\/p>\n\n\n\n

   <\/figure>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   <\/figure><\/div>\n\n\n\n

   <\/figure>\n\n\n\n

   M\u1eb7c d\u00f9 l\u0129nh v\u1ef1c n\u00e0y v\u1ec1 k\u1ef9 thu\u1eadt kh\u00f4ng ho\u00e0n to\u00e0n l\u00e0 thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda, b\u1edfi m\u1ee5c \u0111\u00edch s\u1eed d\u1ee5ng ch\u00ednh kh\u00f4ng ph\u1ea3i \u0111\u1ec3 \u0111\u00e1p \u1ee9ng t\u00ednh th\u01b0\u01a1ng m\u1ea1i.<\/p>\n\n\n\n

   C\u00e1c ngh\u1ec7 s\u0129 v\u1ec1 \u0111\u1ed3 h\u1ecda s\u1eed d\u1ee5ng b\u1ea5t c\u1ee9 ph\u01b0\u01a1ng ti\u1ec7n ho\u1eb7c k\u1ef9 thu\u1eadt n\u00e0o \u0111\u1ec3 t\u1ea1o ra c\u00e1c s\u1ea3n ph\u1ea9m ngh\u1ec7 thu\u1eadt. H\u1ecd ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p \u0111\u01b0\u1ee3c v\u1edbi b\u1ea5t c\u1ee9 bi\u00ean t\u1eadp vi\u00ean, marketer, qu\u1ea3n l\u00fd hay gi\u00e1m \u0111\u1ed1c s\u00e1ng t\u1ea1o n\u00e0o trong xuy\u00ean su\u1ed1t qu\u00e1 tr\u00ecnh l\u00e0m vi\u1ec7c.<\/p>\n\n\n\n

   III. Nh\u1eefng c\u00f4ng vi\u1ec7c c\u1ea7n l\u00e0m c\u1ee7a m\u1ed9t TKDH<\/strong><\/p>\n\n\n\n

   1. G\u1eb7p g\u1ee1 v\u00e0 giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u1ec3 th\u1ea5u hi\u1ec3u nhu c\u1ea7u cho d\u1ef1 \u00e1n c\u1ee7a h\u1ecd, gi\u00fap h\u1ecd truy\u1ec1n t\u1ea3i c\u00e1c \u00fd t\u01b0\u1edfng c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch d\u1ec5 hi\u1ec3u nh\u1ea5t. 
   2. Thi\u1ebft k\u1ebf c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng c\u00e1o, b\u00e1o c\u00e1o th\u01b0\u1eddng ni\u00ean, s\u00e1ch v\u00e0 b\u00eca s\u00e1ch, brochure, logo, b\u00eca t\u1ea1p ch\u00ed, bi\u1ec3n ch\u1ec9 d\u1eabn, k\u1eb9p ghim, website, v\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c. 
   3. Ch\u1ec9nh s\u1eeda b\u1ea3n brief thi\u1ebft k\u1ebf \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi ng\u00e2n s\u00e1ch c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 \u00fd t\u01b0\u1edfng thi\u1ebft k\u1ebf. 
   4. Ph\u00e1c th\u1ea3o thi\u1ebft k\u1ebf l\u00ean gi\u1ea5y \u2013 sau \u0111\u00f3 ph\u00e1c th\u1ea3o l\u00ean tr\u00ean m\u00e1y t\u00ednh b\u1eb1ng c\u00e1c ph\u1ea7n m\u1ec1m. 
   5. Thuy\u1ebft minh, demo \u00fd t\u01b0\u1edfng cho kh\u00e1ch h\u00e0ng. 
   6. Ch\u1ec9nh s\u1eeda thi\u1ebft k\u1ebf \u0111\u1ec3 \u0111\u00e1p \u1ee9ng c\u00e1c h\u1ea1ng m\u1ee5c ti\u00eau ch\u00ed c\u1ee5 th\u1ec3.
   7. H\u1ecdc c\u00e1ch s\u1eed d\u1ee5ng nh\u1eefng ph\u1ea7n m\u1ec1m ho\u1eb7c ch\u01b0\u01a1ng tr\u00ecnh m\u1edbi. 
   8. L\u00e0m vi\u1ec7c trong m\u1ed9t team \u0111\u1ec3 thi\u1ebft k\u1ebf m\u1ed9t d\u1ef1 \u00e1n l\u1edbn, ho\u1eb7c \u0111\u00f3ng g\u00f3p m\u1ed9t ph\u1ea7n nh\u1ecf kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c nh\u01b0 thi\u1ebft k\u1ebf m\u1ed9t font ch\u1eef ho\u00e0n h\u1ea3o. 
   9. T\u00ecm ki\u1ebfm c\u00e1c \u0111\u1ed1i t\u00e1c k\u1ebft h\u1ee3p cho nh\u1eefng c\u00f4ng vi\u1ec7c c\u1ee5 th\u1ec3.<\/p>\n\n\n\n

   Nh\u1eefng k\u1ef9 n\u0103ng c\u1ea7n thi\u1ebft \u0111\u1ec3 l\u00e0m ngh\u1ec1 thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda<\/strong><\/h3>\n\n\n\n

   V\u1eady nh\u1eefng k\u1ef9 n\u0103ng c\u1ea7n thi\u1ebft b\u1ea1n c\u1ea7n trang b\u1ecb \u0111\u1ec3 l\u00e0m ngh\u1ec1 thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda l\u00e0 g\u00ec?<\/p>\n\n\n\n

   M\u1ed7i m\u1ed9t l\u0129nh v\u1ef1c thi\u1ebft k\u1ebf \u1edf trong ph\u1ea7n m\u1ed9t \u0111\u1ec1u \u0111\u00f2i h\u1ecfi th\u00e0nh th\u1ea1o m\u1ed9t ho\u1eb7c m\u1ed9t v\u00e0i k\u1ef9 n\u0103ng kh\u00e1c nhau, v\u00e0 d\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c k\u1ef9 n\u0103ng quan tr\u1ecdng nh\u1ea5t<\/strong> m\u00e0 b\u1ea1n b\u1eaft bu\u1ed9c ph\u1ea3i \u201cmaster\u201d \u00edt nh\u1ea5t m\u1ed9t trong s\u1ed1 ch\u00fang:<\/p>\n\n\n\n

   1. Thi\u1ebft k\u1ebf 3D
   2. L\u1ecbch s\u1eed ngh\u1ec7 thu\u1eadt
   3. \u1ee8ng d\u1ee5ng m\u00e0u s\u1eafc 
   4. Thi\u1ebft k\u1ebf truy\u1ec1n th\u00f4ng v\u00e0 qu\u1ea3ng c\u00e1o 
   5. Thi\u1ebft k\u1ebf \u1ee9ng d\u1ee5ng 
   6. Phim \u1ea3nh\/truy\u1ec1n h\u00ecnh 
   7. Ngh\u1ec7 thu\u1eadt 
   8. Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda 
   9. V\u1ebd minh h\u1ecda
   10. Nhi\u1ebfp \u1ea3nh
   11. K\u1ef9 thu\u1eadt in \u1ea5n 
   12. Typography ( T\u00ecm hi\u1ec3u ki\u1ebfn th\u1ee9c v\u1ec1 Typography )<\/p>\n\n\n\n

   M\u1ed9t s\u1ed1 v\u1ecb tr\u00ed th\u00ec \u0111\u00f2i h\u1ecfi b\u1ea1n c\u1ea7n c\u00f3 c\u1ea3 ki\u1ebfn th\u1ee9c v\u1ec1 branding hay marketing chuy\u00ean s\u00e2u n\u1eefa, do \u0111\u00f3, \u0111\u1ec3 th\u1ef1c s\u1ef1 l\u00e0m t\u1ed1t trong ng\u00e0nh thi\u1ebft k\u1ebf, b\u1ea1n c\u1ea7n b\u1ed5 sung th\u00eam nhi\u1ec1u c\u00e1c k\u1ef9 n\u0103ng v\u1ec1 chuy\u00ean m\u00f4n kh\u00e1c n\u1eefa.<\/p>\n","protected":false},"excerpt":{"rendered":"

   Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda l\u00e0 g\u00ec? Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda hi\u1ec3u theo m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n ch\u00ednh l\u00e0 vi\u1ec7c giao ti\u1ebfp, k\u1ebft n\u1ed1i v\u1edbi nhau th\u00f4ng qua h\u00ecnh \u1ea3nh. \u201cDesign is so simple. That\u2019s why it\u2019s so complicated\u201d \u2013 Paul Rand C\u00e1c \u0111\u1ecbnh ngh\u0129a kh\u00e1c v\u1ec1 Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda: 1. Aiga: Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda, hay […]<\/p>\n","protected":false},"author":12,"featured_media":44692,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"tdm_status":"","tdm_grid_status":""},"categories":[1653],"tags":[],"yoast_head":"\n