Ng\u00e0nh Marketing l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\n

Th\u1ea1c s\u0129 Nguy\u1ec5n Th\u1ecb Ph\u01b0\u01a1ng Linh, gi\u1ea3ng vi\u00ean ng\u00e0nh Marketing<\/strong>cho bi\u1ebft: \u201cNg\u00e0nh Marketing l\u00e0 ng\u00e0nh \u0111\u00e0o t\u1ea1o h\u1ec7 th\u1ed1ng l\u00ed lu\u1eadn (ki\u1ebfn th\u1ee9c) v\u00e0 ph\u01b0\u01a1ng ph\u00e1p, qui tr\u00ecnh th\u1ef1c hi\u1ec7n c\u00e1c t\u00e1c nghi\u1ec7p marketing t\u1ea1i doanh nghi\u1ec7p ph\u00f9 h\u1ee3p theo b\u1ed1i c\u1ea3nh th\u1ef1c ti\u1ec5n nh\u01b0 nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n th\u1ecb tr\u01b0\u1eddng; h\u00e0nh vi kh\u00e1ch h\u00e0ng; c\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 s\u1ea3n ph\u1ea9m, gi\u00e1, ph\u00e2n ph\u1ed1i v\u00e0 x\u00fac ti\u1ebfn h\u1ed7n h\u1ee3p; qu\u1ea3n tr\u1ecb b\u00e1n h\u00e0ng, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u\u2026\u201d.<\/em><\/p>\n\n\n\n

Ch\u01b0\u01a1ng tr\u00ecnh h\u1ecdc ng\u00e0nh<\/strong> Marketing<\/strong><\/p>\n\n\n\n

Sinh vi\u00ean theo h\u1ecdc ng\u00e0nh Marketing <\/em>n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c c\u00e1c ki\u1ebfn th\u1ee9c chuy\u00ean s\u00e2u ng\u00e0nh nh\u01b0: Nghi\u00ean c\u1ee9u marketing, h\u00e0nh vi kh\u00e1ch h\u00e0ng, marketing tr\u00ean internet, marketing d\u1ecbch v\u1ee5, qu\u1ea3ng c\u00e1o, quan h\u1ec7 c\u00f4ng ch\u00fang, IMC, x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u, xu\u1ea3n tr\u1ecb b\u00e1n h\u00e0ng\u2026<\/p>\n\n